The Senior Sensitive Marketplace addresses the need of business to connect with todays mature market of boomers and their aging parents by showcasing the knowledge and expertise of the professional aging network in a self-directed, online certification program. By building in stong consumer protection module into the certification process, the best interests of consumers and buisiness are served. Business learns from the best, from true aging experts, how to embrace this exploding market in a responsible way. This program has the capacity to create new streams of residual income that communities can redirect toward existing community needs. We are currently seeking funding for this initiative.

The Transformational Community is the next dynamic evolution of livability initiatives emerging today. The PEAK Community approach offers a simple organizational construct that neatly defines and integrates diverse community segments into a meaningful, manageable whole that helps to maximize and leverage valuable community resources. This new transformaitonal community model is a catalyst that helps local levels of leadership, as well as residents, begin to emprace the process of creating sustainable, social change essential to preparing communities for the bigger picture of national age-readiness.